Mercedes-Benz CASE: A Constant Connection

Mercedes-Benz has been at the forefront of car connectivity since gadgets and cars first started communicating. They’ve been one of the first automakers to welcome Bluetooth®1, large touchscreens, Amazon Alexa, Android AutoTM, and Apple CarPlay® to their luxury automobiles. And now they’re taking things a step further with a more comprehensive platform called CASE by Mercedes-Benz.

What is CASE? Mercedes-Benz

CASE by Mercedes-Benz is an intensive connectivity program designed to “bring you closer to your car than ever before.” Mercedes-Benz wanted this program to be seamless, bringing the most vital functions of your vehicle right to your smartphone and at your fingertips. It’s a multifaceted platform, but we’ll touch on the basics. At its heart, this is a design language used by Mercedes-Benz to make sure that all its creations have the latest and most pertinent tools available in them today. And while some concept cars are far away, the basic principles behind their design is already in modern Mercedes-Benz models.

Connected – CASE

CASE stands for “connected, autonomous, shared & services, electric.” You don’t have to remember what it stands for to appreciate its genius and benefit from its controls. Everything begins with connectivity. Your smartphone is an extension of you, and now your Mercedes-Benz vehicle is at your fingertips/smartphone at all times. It can perfect things like Remote Start and Lock/Unlock. Your vehicle is always at your command.

Autonomous

Mercedes-Benz continues to work on the technology of a completely autonomous vehicle. In the future, you’ll be able to hop in your luxury sedan and simply set your destination. The vehicle will do the rest while your family travels in the lap of luxury.

Shared & Services

Mercedes-Benz realizes the importance of things like ride share in today’s world. Their shared services are applied to these real world situations to give you more choice about ownership and other facets of your new Mercedes-Benz. Rentals and other situations are taken into account as well. Other services fall into their philosophy here.

Electric – CASE

The EQ series of vehicles by Mercedes-Benz is an admission that the future is now. We’re moving away from fossil fuels and toward electric energy. Mercedes-Benz is capturing this market and need like no other automaker in the world. They’re taking an already luxury demographic and making it even more luxurious. Some of their concept vehicles will simply stun you to even look at them. They’re manned by large touchscreens that span the length of the dash and look more like a sci-fi prop than a vehicle. It’s astounding just how far into the future that this brand is thinking. As time moves by, more EQ vehicles are created to usher in luxurious technology.

We want you to learn more about how Mercedes-Benz is using this platform to bring their vehicles into another era of innovation. Reach out to Mercedes-Benz of Hagerstown if you have any questions about the concepts we’ve covered here today. It’s a little bit complicated to learn about, but it’s as simple as cake to experience when you see these beautiful innovations in a Mercedes-Benz vehicle. Some of them are even live in your potential new Mercedes-Benz model today. We’ll let you know which models have this type of platform already installed in them.

1 Bluetooth® is a registered mark Bluetooth® SIG, Inc.

Contact Mercedes-Benz of Hagerstown about CASE